The Black Box Experience
We turned Quartier Papier into a full sensory playground for Nespresso sellers.
Guests entered a black box, blindfolded, to discover the new Vertuo machine through light, sound, and surprise.
Upstairs, the reveal continued — coffee tastings, product demos, and sleek design everywhere.
A bold, immersive launch that made everyone see (and taste) coffee differently.
Immersive. Elegant. Unexpected.